An API (Application Programming Interface) is a set of interface definitions and protocols that allow two applications to integrate.

You can integrate Callback24 f.e. with Google Analytics or your CRM (Hubspot, Bitrix24) and thanks to the API token, you can integrate this tools to measure the overall performance of your company in Google Analytics and have all the call's database in your CRM.

You can create the API token in ,,My profile'' tab -> API.

You can also go to https://callback24.io/api/ and download another API codes to trigger a specific event.